A lot has been said and is being said about energy conservation. Earth Hour is celebrated annually to make us aware of the need of saving energy. Global players are innovating every day to usher in new technology, devices etc which consume less energy like LEDs, energy efficient appliances like air conditioners, refrigerators etc.
All their efforts have succeeded and most of us are aware of utility of efficient lighting systems and conservation of energy. Yet, to some extent, a lot more needs to be done. By merely changing the appliances we are not conserving energy but we also need to change our daily habits which can make a whole of impact on these lines.
By our small gestures like switching off the bulb when not in use or during daytime, switching off the car engine if the light is for more than 20 seconds etc we’ll make an impact. So, it’s my endeavour to remind us all through this campaign what small gestures can do for us as well as society at large.
The logo design of GreenPeace company.
Newspaper advertisements of the campaign.
Mock up of the newspaper print ad.
Campaign accessory (fridge magnets) for reminding people to save electricity and prevent global warming.
